My work

The World

Residences at Sea

This luxury Residential Ship needed a complete brand overhaul to accomplish two efforts. First, to create a campaign that lives up to the quality of their product and second, to better explain the story of what this unique lifestyle really is.
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Hinckley Yachts

The Finest Yachts in America

For over 80 years Hinckley Yachts have been hand-crafting luxury picnic boats in Maine. Within the industry, they are known as the finest on the water but, their marketing was not living up to the name.
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The Big E

America's Great Six State Fair

The Big E is more than your typical state fair. It represents all of New England and attracts over 1 million visitors in 17 days. Even with all its popularity the fair had a serious identity problem. For over 10 years I have helped them create a unified annual campaign that speaks to all of the intimate experiences they have offer.
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Safety Product Group

Industrial Fall Protection

Yellow steel rail products and marketing them to the right property managers doesn’t have to be drab or boring. I have helped to create a brand identity and cohesive digital marketing campaign for this b2b client.
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